How your Payout is Calculated

How your Payout is Calculated

We get it… Challenge payouts can feel like a mystery. At Kale, creators are our #1 priority and we want to do our part to keep things transparent and fair. 

Payout is based on 2 main factors: unique viewers and leaf levels.

First, let’s talk Unique Viewers

The base pay for every Kale video is calculated based on the number of unique viewers you introduce the brand and product to. Unique Viewers are different from total views because they refer to the number of different accounts that watched your video, not the number of times your video was watched. So, even if someone watches your video 10 times (we’re flattered), it still only counts as one viewer. The focus here is on reach, not replays.

Next is Leaf Levels

You’ll see leaves on every challenge, which correlate with payout potential. Each leaf adds a bonus to your payout, so completing 3-leaf challenge will maximize your rewards!

TLDR:

• The more people your video reaches, the higher your reward

• The leaves correlate with bonuses 

Transparency isn’t just a buzzword. We want you to know what you’re earning and why. Got questions? Our DMs are always open!